Ahrefs and Semrush are two popular SEO toolsSEO toolsGo to a website that offers a page authority checker tool such as Ahrefs, Moz, or SEMrush. However, with most brands now fighting for visibility on organic channels like social and search, we can broaden that definition to how visible your brand is in the market. In this video, John takes us through the main numbers we need to. It’s most likely the most thorough tool comparable to Ahrefs in terms of. Ahrefs offers several pricing options for users, depending on their needs. Competitive Analysis - Ahrefs. SEMrush. With Ahrefs, you can access the organic traffic metrics of your website,rankings of your pages on the search results, and the country breakdown of your organic traffic. 2:58. Semrush Image source: Semrush [Agency SEO Tools] Download the free guide → 1. Here’s how: Enter one of your domain-level competitors from the spreadsheet—ideally one marked as a “direct” competitor in the final column—into Site Explorer. It has all the key features of Ahrefs including rank tracking, backlink profile analysis, keyword research, site audit, competitor analysis, and SEO reports. HTML tags: missing, duplicate or non-optimal length of title tags, meta descriptions and H1 tags. . It’s one of the most popular and trusted marketing toolkits around and is used by some of the world’s biggest brands, like. What do competitors see as a good advertising investment and how they advertise it. In short: Ahrefs is an SEO tool designed to help people get higher Google rankings. But this functionality goes beyond mere keyword suggestions, it also touches on relevant keyword. It offers SEO research tools to help users analyze their competitors on YouTube, features to optimize videos, and capabilities to track their performance. Competitor analysis. Enhance your profit by using domain analysis tools, which will help you look into all the PPC/SEO competition and check the most valuable keywords. 1, Ahrefs bot is No. SEO Tester Online for an all-in-one SEO suite. Raven Tools. We created this website traffic checker tool to show your estimated traffic, as well as competitor website traffic to see how you compare. 如果你需要一些帮助，请查看Ahrefs Site Explorer（网站分析） 中的 Organic competitors（自然流量竞争对手）报告，以找到与你网站内容类似的网站列表。 如果你还没有网站，那么你可以搜索几个主要术语，你也许能知道谁是竞争对手。Competitor analysis; Pros. Unfortunately, Ahrefs recently switched over to usage-based pricing. Ahrefs is a popular SEO and backlink analysis tool that provides insights and information to help improve a website's search engine ranking. Best free way to check Google rankings for any site: Semrush. Crayon. Search volume – shows you how many times per month, on average, people in a given country search for your target keyword. Get these metrics and more. SEMrush has a similar Keyword Magic Tool based on a database of over 20 billion keywords (considerably more than Ahrefs), and it supports 142 locations. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. Use the free SEO Competitive Analysis tool to see competitive intel like your top competitors, keyword gaps, and content opportunities. 6. (Image source: Ahrefs) Trying to avoid negative SEO? This next tool in our list might be perfect for you. Serpstat searches through 2 main search engines, whereas Ahrefs searches through 10. When evaluating different solutions, potential buyers compare competencies in categories such as evaluation and contracting, integration and deployment, service and support, and. Armed with this knowledge, you can reach out to the same authoritative sources and even discover untapped link opportunities to gain a competitive advantage. Although it is not a direct competitor to Ahrefs, SimilarWeb offers some of the same features and functions as Ahrefs. Semrush exhibits a distinct edge, furnishing users with an exhaustive data palette on competitor metrics. Check your website for 140+ pre-defined SEO issues. The 10 Best Competitor Analysis Tools to Use in 2023 1. Ahrefs for keyword analysis. Ahrefs Image source: Ahrefs. Site Audit automatically groups issues by type and pulls printable reports – all fully visualized with colored charts. S. Competitor Analysis Tools for PPC marketing Spyfu. Now, it’s time to put Ahrefs to the test. SEMRush: Best Ahrefs Alterntive. Agency Analytics. Ubersuggest is one of the best free competitor keyword research tool that helps you find more than 100 long-tail keywords in a few minutes. Enter a few keywords, then hit “By pages” in the “Traffic share” section on the left menu. Like Ahrefs, Semrush is a platform created by SEO professionals for SEO professionals, thus ensuring the quality of the tools, their correct functioning and the achievement of short-term results. Let us build a personalized strategy with the best eCommerce marketing services for your needs. The competitor analysis tools of Ahrefs includes: Content Gap, Domain Comparison, Competing Pages, Link Intersect,. LowFruits. In fact, I’ve been a paying SEMrush customer for over 11 years now: Over that time I’ve seen it evolve from a keyword research tool for PPC to a full-on SEO software suite. com received 31% of traffic share, a 14% lead over its closest competitor realtor. SEMrush. 11:04. 5. 在这篇文章中，我们将介绍五种你应该使用的竞争对手分析工具: Ahrefs 搜索引擎优化，PPC广告，和内容营销. It provides valuable insights into improving organic search rankings. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. Let’s now talk about some FREE Semrush alternatives and competitors you can use in 2023. 1. The first step of a SERP analysis is to get a rough sense of the traffic opportunity and ranking difficulty opportunity. Enter a competitor’s domain, then click on “Top Keywords” on the left-hand side. 1. Competitor analysis enables you to spy on your competition and derive valuable intel from them which could be implemented on your own website for a boost in rankings and SEO improvement. Follow the instructions to gather. Ahrefs has a lot more to offer when it comes to SEO analysis. , with over 1. If it's your first time using it, then you should know. The Standard plan is $179 per month and adds a few extra features, such as site audits and rank. Go to the Backlinks report. The Ahrefs Competitor Analysis Tool provides a wide range of features and functionalities that enable you to gain valuable insights into your competitors' strategies. While its interface isn't geared for beginners. Backlink analysis: Ahrefs is known for its comprehensive backlink database, which allows you to analyze your own backlinks and those of your competitors. And, as much as we enjoy Ahrefs, there are some drawbacks. To do this, we can use two of Ahrefs’ core metrics: Keyword Difficulty and Traffic Potential. UberSuggest is the ideal free alternative to SimilarWeb that I’d recommend to anyone on a budget. SE Ranking – Best combination of features and value. BuzzSumo. It is a paid tool and is considered one of the best SEO tools on the market. Backlink Profile. The main goal here is to find out what works for your competitors in terms of the: Best performing website sections. Powered by industry-leading link data. The practice of finding relevant and valuable keywords that your competitors rank for, but you don't, is known as keyword competitor analysis. Plug in a URL of a competitor and get a full report of data about their site. This means that you can use. Step 8. Backlink analysis; SEO competitor analysis; SEO reporting; Switching to Lower-Cost Ahrefs Alternatives — Possibly with Functionality Loss. Let’s see what makes this. Given that we have nearly 100 million keywords in our US Amazon database alone, this usually results in hundreds or thousands of keyword ideas. Our crawler is the second most active after Google, and we update our backlinks. Ahrefs Image source: Ahrefs. Ahrefs shows you the complete picture of followed vs nofollowed links for any target. SEO Competitor Analysis Tools. They define your niche and help you identify your competitors. 3. Using Ahrefs, you can search for domain-level competitors of your site and page-level competitors for your keywords. Keyword Difficulty (KD) estimates how hard it will be to rank on the first page of. Offers a comprehensive set of SEO tools, including keyword research, backlink analysis, site audit, competitor analysis, and rank tracking. Discover how to outrank your competitors and grow your organic traffic with Ahrefs' competitive analysis tool. Once you’ve identified your organic competitors, scroll down to the table which is sorted by the percentage of common keywords. Types of content that attract the most backlinks. Find rankings for specific keywords using the inbuilt filters and search functionality. Immediate Competitors. Analyze your competitors'. Firstly, it provides a comprehensive set of tools for analyzing competitors’ SEO strategies. Ahrefs is a game-changing SEO tool that gives users a deep understanding of their website’s performance and enables them to make data-driven decisions. See all keyword rankings for any website or web page. Top 3 FREE Semrush Competitors for 2023. Ahrefs SEO Product Tour, Reviews & More 2023. Ahrefs Lite is the least expensive option, and costs $99 per month. ) CancelAhrefs is used to do backlink analysis, keyword research, track positions of pages, and compare SEO visibility scores. But SEMrush shows you A TON of data on each term, like the search volume trend and number of results. You can also opt for the Standard plan at $179/month, Advanced at $399/month, and Agency at $999/month. Here at Ahrefs, we have a website authority metric of our own called Domain Rating. 95 monthly for Guru plan, $449. 1. Google Search Console – Performance data from Google. Site audits: Ahrefs offers a site audit tool that can help. Serpstat’s backlink tool could be more comprehensive, whereas Ahrefs has a very comprehensive backlink tool. SEMrush and Ahrefs are software as a service (SaaS) companies. Rank Tracker for unlimited keyword tracking. Cost: $119 monthly for Pro plan, $229. 🔍 Unlock the Secrets of Competitor AnalysisJoin us on a deep dive into the world of digital marketing with Lellex Digital Marketing Services. If you want to find long tail keywords for search engines like Google, Bing, Yahoo or social platforms like YouTube, Instagram etc, KeywordTool. 1. The results of our own study of two million keywords confirm this statement. 5. Ahrefs Review: The Bottom Line. 4K views 5 years ago In this video, we give a. Where they get their backlinks. I would also recommend that you incorporate data from Ahrefs, Google Adwords Keyword Planner and our Foot Traffic Data Report into this section of your business plan. Last year we increased organic traffic to our website by 250%. It is a paid tool and is considered one of the best SEO tools on the market. If you’re using Ahrefs’ Keywords Explorer, choose a country from the dropdown. 61%, Ahrefs at 72. To make things a bit easier we generate a list of keywords for you based on what is working for your competitors. 0%. And if you run an SEO agency or want an enterprise-level tool, Serpstat is also on the more affordable side. Broken links. SEO PowerSuite – Best value software-based tool. Similarweb 3. It’s like having an army of SEO experts at your fingertips, providing you with the intelligence and strategies to outmaneuver your competition and dominate search engine results. To put this into perspective, here are the Domain Ratings for some very popular websites: Facebook: 100. 5:12. If it's your first time using it, then you should know that the SEO software suite specializes in keyword research, competitor analysis, and paid advertising campaign optimization. Ahrefs is aimed at larger companies and in-house marketers, whereas Ubersuggest is aimed more at entrepreneurs, small agencies, and solopreneurs. Do all of that using [insert whatever SEO company’s] handy tools and services. 3. BrightEdge. SimilarWeb. Ubersuggest is known for its user-friendly interface and affordability, making it a great choice for beginners. Overall, Serpstat is cheaper than Moz, Ahrefs or SEMrush. Next, enter your domain in the first field. You’ll need it on top of any other SEO tools you’ll use. UberSuggest – Best SimilarWeb alternative FREE. Ahrefs is a powerful tool for conducting competitor analysis. Mostly copy them, probably starting from behind. SEMrush and Ahrefs consider the positioning difficulties face-to-face a competitor site and also face-to-face a defined keyword. Here are some steps you can take to conduct competitor analysis using Ahrefs: Identify Your. There are many reasons why Ahrefs is so popular among SEO professionals. Use Ahrefs’ SEO Toolbar. It’s one of the best keyword research tools on the market, and it has lots of powerful tools to let you analyze backlinks. 3. In fact, I’ve been a paying SEMrush customer for over 11 years now: Over that time I’ve seen it evolve from a keyword research tool for PPC to a full-on SEO software suite. Backlink Opportunities: Ahrefs helps content marketers identify strong backlink. It's now widely regarded as both a. 1 Comment. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. 3 hours ago · From keyword research to competitor analysis, and from site audits to backlink tracking, SEMrush does it all. Ahrefs Competitor Analysis: - Ahrefs' "Competitive Analysis" feature allows users to analyze competitors' backlink profiles, organic search traffic, and top-performing content. They aren’t wrong, and we cover the same practices later on in this guide. Use Google Rich Result Test or Schema Markup Validator to validate select pages. No hidden fees. You can use Ahrefs’ Site Explorer to: Analyze competitor link profiles to see which pages, content types, and topics get linked to the most. Ahrefs, on the other hand, is a paid tool that offers a comprehensive suite of SEO tools, including advanced keyword research, backlink analysis, and competitor analysis. Export Your Site’s Majestic Data. Using Ahrefs, navigate to content gap > input the URLs of your competitors > input your URL as the “target URL” > show keywords: Content gap analysis in Ahrefs - source. High-quality, competitive analysis is necessary for both SEO in general and more specifically for keywords. Ahrefs offers four plans with monthly billing, with the option of annual billing, at a discount. Ahrefs has been a must-have in my marketing toolkit for many years. Semrush. SEMrush is one of the most popular SEO tools on the market. This information helps them understand what is working for their competition and adjust their own strategies accordingly. 2. Slow pages. I’ve seen lots of smaller tools try to build their own link index. Google Analytics. Part I. Consumer favorite zillow. Gauge the overall health of your site by understanding key metrics like Domain Authority and ranking keywords. Semrush and Ahrefs have comprehensive competitive analysis tools, so let us see which one will work best. 0%. Ahrefs vs. You can also compare domains to see content gaps and track specific keywords over time. Serpstat vs Ahrefs. The cheapest product in the list above is SpyFu, with plans that start at $39 per month. By reverse-engineering your competitor’s backlinks, you can gain new. BuzzSumo 6. You can see your competitors' top-ranking keywords, backlinks, and ad campaigns. Which makes comparing their pricing to Semrush a little more complicated. Today, we update our index with the freshest backlinks on the web every 15 minutes, and our crawler processes up to 8 billion pages a day. When it comes to features and capabilities, Ahrefs and Google Analytics offer many similar features. Step 1. Spyfu. The most unique feature of SimilarWeb is that it is best used for keyword research and competitor analysis. Determine Organic Competitors. 37%, Mozscape comes in at 79. Use Ahrefs’ Keywords Explorer. It’s highest-tier plan is $499/month. Long. From head terms to long-tail phrases you’ll get hundreds of suggestions from our free keyword research tool. 7:39. com. Ahrefs basically shows you search volume, CPC and competition. 8/5 (278 reviews) Most reviews commend the accuracy of data obtained from Ahrefs and its backlink analysis features while a few others complain about the steep monthly subscription price of the tool. However, Ahrefs requires a bit more of a configuration process. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. Ahrefs —for SEO, search ads, and content marketing Ahrefs is an all-in-one SEO toolset that provides best-in-class data about your competitors’ content, backlinks, keywords, PPC ads, and much. It runs on a scale from zero to a hundred. One of the most popular Ahrefs alternatives is SEMrush. Another name for this is keyword gap analysis. Semrush has a free, limited-feature option. Ubersuggest has a helpful AI rewriter tool, whereas Ahrefs doesn’t. e. SparkToro – 用于观众洞察力. While Ubersuggest is a great option for beginners or those on a tight budget, Ahrefs is more suitable for professional SEOs and businesses looking for in-depth SEO insights. SpyFu cannot compete with Ahrefs when it comes to content research and backlink monitoring, for example. It’s a fair question and one we can’t answer entirely without bias. Check for issues related to: Performance: slow pages, too-large CSS or HTML. This takes hard work, but is worth your time and energy. Ahrefs: Business Model, SWOT Analysis & Competitors 2023 Market Data Chat GPT Statistics Hybrid Work Statistics Work-Life Balance Statistics Time. What we will cover in this section is what Spyfu is most popular for- its competitor PPC insights. The Lite plan is the most affordable, at $99 per month. There are a couple of ways to use this data. The main factor of increasing traffic is keyword analysis or keyword distribution, so they offer a PPC and SEO competitor analysis report. 7. Step 3: Gather information. It provides keyword research, backlink analysis, competitor analysis, and more. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. SEMrush and Ahrefs both offer comprehensive reports and analytics right from their dashboards. 3. David. Use the “Traffic share by pages” report in Keywords Explorer . It's relatively new tool, and it comes with both a free and a paid version, plus a trial of the premium features. Then go to the Backlinks report (and add a. Module 1: Foundamentals of Advanced Link Building. It’s an all-in-one digital marketing platform that comes with dozens of tools for competitor research, SEO, content marketing, PPC, and social media marketing. You can use Ahrefs to track keywords by at a very local level (right down to town or city). 'Clicks' shows the average monthly number of clicks on the search. The 7 Best Ahrefs Alternatives. Cons: New player in the market needs to prove its worth. Step up your SEO with generative AI insights from our Ahrefs vs SpyFu vs SEMrush comparison. In general, SpyFu is a great alternative to Ahrefs - Ahref's most complete competitor tool for keyword research. Scroll down to the Keywords to Improve table. You want to find the keywords your competitors are ranking for, and you are not. Evaluate your competitors across 8 metrics including backlinks, organic keywords, paid keywords, and even Facebook Ads. Ahrefs provides several reports to help you do backlink analysis. In short: Ahrefs is an SEO tool designed to help people get higher Google rankings. With the increasing costs of acquiring backlinks, this is a huge benefit. Serpstat has a limited version that allows you to test the platform for free, whereas Ahrefs requires you to pay $7 for a 7-day trial. Competitor Content Analysis: Ahrefs’ competitor analysis extends to content. Look for the occasional keyword they haven’t targeted or topical gap and go after that. After using Ahrefs for 3 years, I can't imagine my work life without it. The tool can give you a thorough view into your competitor’s website traffic and the specific places where viewers are coming from. 8% of cases (5), in both depth and breadth of backlink analysis. Backlink Analysis. Market research is a process of gathering, analyzing, and interpreting information about a given market. Does Ahrefs offer that feature? Yes! Simply click on ‘Organic Search’ under the ‘Site Explorer’ tab. Best for checking web traffic on multiple browsers: Ahrefs. 5. Brand24 – 用于品牌监控. It's easier to do broken link analysis with Ahrefs. PPC competitor analysis is an essential part of any successful PPC campaign. Check for 140+ SEO issues. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. However, this aspect is often underestimated. Steps 2, 3, and 4: Use your competitors’ websites, as well as SEO analysis tools like Ahrefs, to deep-dive into the service offerings and marketing strategies of each company. You can use it to see what your competitors are ranking for, how much organic traffic they’re getting, and understand what content of theirs is performing the best. You can also see view historical backlinks via. VAT. How to generate keyword ideas using keyword research tools. Beginner-friendly yet through competitor analysis tools on a budget: 4. It offers a wide range of features, including keyword research,backlink analysis,competitor analysis, and site auditing. Moz vs. Expedia’s traffic decreased by more than 80% year-over-year during April 2020, the apex of the pandemic. The 8 best tools to find competitor keywords. No worries. You can look at the common links your competitors have that you’re missing and work your way through those, or you can look for patterns in the data to see the type of sites where competitors are getting links. Compare features, pricing, and functionality to find the perfect alternative to Ahrefs for keyword research, backlink analysis, competitor analysis, and more. It includes all of Ahrefs’ basic features, such as keyword research, competitor analysis, and backlink analysis. LinkMiner Backlink Analysis Tool. Pros of Ahrefs according to Reddit users: Comprehensive SEO Tools: Ahrefs is known for its wide range of SEO tools, including keyword research, backlink analysis, site auditing, and more, making it a one-stop solution for many SEO needs. From head terms to long-tail phrases you’ll get hundreds of suggestions from our free keyword research tool. 10. Ahrefs empowers users to uncover relevant keywords that resonate with their target audience. Use anchor text analysis to detect possible negative SEO attacks on your website. Ahrefs, though formidable in many aspects, isn’t as expansive when it comes to a granular competitor analysis. Ahrefs was launched in 2011 and is primarily known for its backlink analysis feature, while SEMrush was launched in 2008 and is known for its keyword research and competitor analysis tools. . Comparison. While SpyFu is often considered a cheaper alternative to Semrush and Ahrefs, it also offers several unique competitor analytics tools to help you with PPC marketing. The Moz Pro Link Explorer is one of the backlink analysis tools that every serious digital marketer should have in their toolkit. As you can see, Semrush also has a powerful suite of SEO tools to effectively execute SEO campaigns. Competitor Analysis: Ahrefs allows content marketers to analyze their competitors’ backlink strategies and keywords. Ahrefs and SEMrush have similar dashboards. Competitor Analysis: Understanding How a Page Got Backlinks. Ultimate Ahrefs User Agent Guide: Tips & Tricks 2024 What is Ahrefs? Ahrefs is a powerful SEO tool that provides valuable insights and data to help website owners improve their search engine rankings. Spyfu has paid versions, but their keyword research tool is completely free to use. Enter the Twitter profile URL of your competitor’s CEO, CMO, or whoever the most prolific marketer is within the company. Add a column to the export file from Content Explorer and use =VLOOKUP to add the domain-level data from URL Profiler or Screaming Frog. Search Console is a Google tool meant to help webmasters. Analyze website traffic. Designed for keyword research for Google Ads, Google Keyword Planner (GKP) is an invaluable tool in an SEO’s toolbox. There is also an option to test the tools for free for up to 30 days! Moz Local . Spyfu. 2. Ahrefs. The Role of Content in Link Building. If your client’s pay-per-click (PPC) ads not performing as well as. Ahrefs: The Link Building MaestroStep 4: Organize your data. Ahrefs is an all-in-one research tool that can be used for competitor analysis in search engine optimization and content marketing. Crayon is an artificial intelligence tool that can help with both competitor analysis and competitive intelligence. Obviously, they have a large fan base, big-name SEO influencers on their referral program, clear competitor analysis data, a pretty nice keyword tool and backlinks. Divide the number of referring domains to each URL by the number of referring domains to the entire site. Next, head back to the client_domain_traffic_data tab and repeat the process above for your website. Today, I’m going to introduce you to a new tool which I’m sure will quickly become a go-to resource in your marketing arsenal. However, SpyFu does not have the same data sources as more expensive solutions such as SEMrush and SimilarWeb. Most of the features inside Ahrefs are designed for marketing professionals. Ubersuggest. Competitor analysis. This tool provides complete insights related to your website traffic and organic keywords. To start, get hands-on by interacting directly (if you can) with your competitor’s content, product, user experience, and customer service. One of the most widely used and essential traffic analysis tools is Google Search Console. 2:58. There are several Ahrefs alternatives available in the market, but one of the most popular and comprehensive ones is SimilarWeb. But being able to at least identify issues that can be forwarded to a specialist is a must for every SEO pro. The only way to really figure it out is to run a thorough SEO audit of your page vs. 6. We see a strong correlation between the number of referring domains a web page has and its position in Google search results. It's easier to do broken link analysis with Ahrefs. Start your analysis today!Ahrefs builds online SEO tools and creates free learning materials that help millions of website owners around the globe to get more traffic from search engines. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. At $39/month, SpyFu costs much less than Ahrefs. Netpeak Checker is a desktop tool for SERP scraping and data aggregation. 3. Duplicate content. competitor_ahrefs_clean_dtypes = competitor_ahrefs_cleancols. 13. Use competitor research tools like Google Search Console, SEMRush, and Ahrefs to find your immediate competitors who rank for keywords that you already rank for. Here are some popular alternatives to consider: 1. Ahrefs, similar to SEMrush, is a competitor analysis tool for SEO and is equally popular. Detailed Review: Ahrefs. Each has features that can beat Ahrefs in specific areas. 65 USD/Mo. Considering alternatives to Ahrefs? See what SEO Tools Ahrefs users also considered in their purchasing decision. com.